Digital Marketing Training in Bangalore

Are you looking for the best Digital Marketing Training in Bangalore?. Our Digital Marketing Training Institute in Bangalore will ensure you to understand the concepts and terminologies of Digital Marketing with both Theory and Practicals to get real-time understanding and Exposure in Learning Digital Marketing. Our Digital Marketing Syllabus and Course Content is crafted by many MNC HR’s and Experts which is as per current Industry requirements and helps you to be one step ahead in the Digital Marketing field compared to other training institutes.

BEST DIGITAL MARKETING TRAINING INSTITUTE IN BANGALORE

Bangalore Training Academy  is a prominent name in the bangalore's best DIGITAL MARKETING training institutes. We are one stop solution for people looking for top and best DIGITAL MARKETING training institutes in & at Bangalore. We offer best DIGITAL MARKETING course training at BTM Layout, Marathahalli Bangalore with experienced trainers in DIGITAL MARKETING industry. We provide 100% placement assistance and make you work on live projects.Bangalore Training Academy  is rated as one of the Best DIGITAL MARKETING Training Institute in Bangalore based on Google and other third party reviews. We have completed over 5000 Training classes in DIGITAL MARKETING and provided 100% placement assistance to students. Over the past 12 years, Team at Bangalore Training Academy  is dedicated to provide High-Quality Training in DIGITAL MARKETING.Trainers at Bangalore Training Academy  are handpicked from DIGITAL MARKETING Industry and they have a minimum of 9 years of experience in implementing DIGITAL MARKETING Technology. All DIGITAL MARKETING Trainers are Professional real-time working consultants who offer hands on experience based on live scenarios. 

Our DIGITAL MARKETING training center in Bangalore is well equipped with lab facilities and excellent infrastructure for providing you real time training experience. We also provide DIGITAL MARKETING certification training program. We have successfully trained and provided placement for many of our students in major MNC Companies, after successful completion DIGITAL MARKETING Training course. We provide 100% placement support for our students.We provide Class room trainings, online training, Weekend classes and Fast track course for best DIGITAL MARKETING Training in Bangalore. Students have the option to select the course timings according to their convenience.Course Material for DIGITAL MARKETING Training is designed as per current scenarios and will help students in understanding the DIGITAL MARKETING concepts in detail. Our DIGITAL MARKETING training in Bangalore covers all the topics related to DIGITAL MARKETING Technology and gives a clear understanding of live scenario to students. Our DIGITAL MARKETING experts at Bangalore Training Academy  Training Institute, Bangalore have developed a unique way of teaching DIGITAL MARKETING in an efficient manner.

BEST DIGITAL MARKETING TRAINING IN BANGALORE

DIGITAL MARKETING TRAINING IN BTM LAYOUT & BEST DIGITAL MARKETING CLASSES IN BANGALORE

Bangalore Training Academy offers the best Digital Marketing Training in BTM Layout with most experienced professionals. We conduct all our students from the Basic Level of Digital Marketing Classes to Advanced level. All these Classes are undergone not only theoretically, but also are executed on the real-time basis. Our Trainers are Real-time Working professionals in the Digital Marketing Field from many years with hands on real time Digital Marketing Project Knowledge.

Bangalore Training Academy is a highly experienced Digital Marketing Training Institute in BTM Layout. This has helped students to get placed in top MNCs. We Offer Digital Marketing Classes in BTM Layout for working professionals and students. we offer Regular training classes in Morning Batches and Evening Batches we also offer Weekend Training classes and Fast-track Training Classes for Digital Marketing Course.

BEST DIGITAL MARKETING TRAINING IN MARATHAHALLI

DIGITAL MARKETING TRAINING INSTITUTE IN MARATHAHALLI & BEST DIGITAL MARKETING TRAINING IN BANGALORE

Bangalore Training Academy offers the best Digital Marketing Training in Marathahalli with most experienced professionals. We provide the latest and most advanced industry recognized technology training. Our Trainers are working professionals in the same field from many years with hands on real time Digital Marketing Project Knowledge. Our experts have designed Digital Marketing Course Content from basics to advanced levels.  We understand the industry needs and offer the Digital Marketing Training in Marathahalli in more practical way.

Bangalore Training Academy is a highly experienced Digital Marketing Training Institute in Marathahalli. This has helped students to get placed in top MNCs. We Teach Digital Marketing Course in Marathahalli for working professionals and students. Bangalore Training Academy provides flexible timings to all our students. And we offer regular training classes, Morning Batches, Evening Batches, weekend training classes, and fast-track training classes for Digital Marketing Course.

Best Digital Marketing Course in Bangalore & Top Digital Marketing Training Institute                                                                                                                                                                                     

Bangalore Training Academy  - Best DIGITAL MARKETING training institute in bangalore course highlights:

 

Free Orientation & Demo Classes - Connect with best DIGITAL MARKETING training real time experts, get course related details and career advice.

Hands On Experience - DIGITAL MARKETING Server Access will be provided during the course to practice.

Job Assistance - Our dedicated HR department will help you search jobs as per your module & skill set, thus, drastically reducing the job search time.

Support After You Start Working - Our best DIGITAL MARKETING training expert trainers will provide support to trained students for first 3 months after they start working and gets settled down.

Certification Assistance - Certification is an added value to your profile, We encourage & recommend to do certification in chosen field. Our best DIGITAL MARKETING training experts will provide assistance.

Trainers Are Our Asserts - Our best DIGITAL MARKETING trainers are well experienced with vast experience in DIGITAL MARKETING field, Our trainers have experience in training End Users & Students & Corporate employees.

DIGITAL MARKETING TRAINING COURSE

We cover all the topics from basics to advanced level. Every topic covered under the DIGITAL MARKETING training will be explained in practical ways with examples. Our DIGITAL MARKETING trainers are DIGITAL MARKETING certified experts and experienced working professionals with real time DIGITAL MARKETING projects knowledge.

Would you like to know more details about our best DIGITAL MARKETING training institute in bangalore?

Learn about course details, fee, faculty and class timings.

 

Our Digital Marketing Trainers are working professionals with minimum 10+ Years of Expertise in Digital Marketing Domain and provide training with real-time projects. To know more about Digital Marketing, Book a Free Demo Class today and get an overall idea of what you are going to learn and scope of doing Digital Marketing Course as per current Market Trends. We also Provide Lab Facilities, Mock Interviews, Resume Preparation and 100% Placement Assistance to get you placed in Digital Marketing

DIGITAL MARKETING CURRICULUM

 

 WEBSITE DESIGNING WITHOUT CODE (WORDPRESS)

1. Introduction to Digital Marketing

✓ What is Digital Marketing?

✓ Digital Marketing Vs Traditional Marketing

✓ Why digital marketing is so important?

✓ What jobs can you get with digital marketing?

✓ What are the Major Modules in Digital Marketing?

2. Web Designing without Code

✓ Introduction to Web Designing

✓ How does the Website work?

✓ Types of Websites

✓ Static, Dynamic and CMS Websites

✓ Blog v/s Website

✓ What is Responsive Website

✓ Types of Domains

✓ Types of Hosting

✓ How to buy a Domain and Server

✓ Host a Website to server

✓ How to install WordPress

✓ Applying and modifying WordPress themes

✓ How to install plugins in WordPress

✓ How to Install tracking codes and optimization codes

✓ How to Create a Simple Contact Form in WordPress

✓ Setup / Configure Contact Form in WordPress

✓ Website Optimization

✓ Website speed test analysis

✓ Diagnosis/Audit of the Present website & business

✓ Test on Website designing (WordPress)

✓ Assignments on Website designing (WordPress)

3. Assignments & Exams

4. Live Project on Web Designing

Search Engine Optimization (SEO) Training

1. Introduction to Search Engine Optimization

✓ What is search engine optimization?

✓ Different Types of Search Engines

✓ How does a search engine work?

✓ How is search engine optimization important for business or company?

✓ Google Search Engine Architecture & SERP Layout

✓ Google Algorithms and Google Search Engine Updates

✓ Operators used in SEO

2. Google Search Console (Web Master tool)

✓ What is Google Search Console?

✓ How to do Website verification in Search Console?

✓ Setting up Google Search Console

✓ Website Performance

✓ URL inspection

✓ Index

✓ Site Index Coverage

✓ Crawls Errors and Stats

✓ Sitemaps Generation & update

✓ Robots.txt file Generation & update

✓ Enhancements

✓ Mobile usability

✓ Accelerated Mobile Pages (AMP)

✓ Sitelinks search box

✓ Links

✓ External links

✓ Internal links

✓ Security & Manual Actions

✓ Security issues

✓ Manual actions

3. Business / Website Analysis

✓ What is Business Analysis

✓ What is Keyword Research

✓ Benefits of Keyword Research

✓ Keywords Research and Analysis

✓ Types of Keywords

✓ Keyword Research Methodology

✓ Keyword generation ideas

✓ Google keyword suggestions

✓ Google Keyword Planner Tool

✓ Paid Keyword Tools

✓ Finalizing the Keywords List

✓ Competition Analysis & reports

✓ Web position Analysis & reports

4. On-page Optimization

✓ What is On-page Optimization

✓ Types of On-Page SEO Techniques

✓ Domain Name Optimization

✓ URL Optimization

✓ Page Title Optimization

✓ Meta Description Optimization

✓ Headings & Footer Optimization

✓ Body Tags Optimization (H1, H2, H3, H4, H5, H6)

✓ SEO Content Writing Optimization

✓ Alt Tag / Anchor Links Optimization

✓ Keyword Density Optimization

✓ Images Optimization

✓ Sitemaps Optimization

✓ Robot.txt Optimization

✓ Canonical Links

✓ Structured data / Rich Snippets (Schemas)

✓ Google Answer Box Optimization

4. Off page Optimization (Link Building) techniques

✓ What is Off page Optimization

✓ Link building guidelines

✓ Importance of Link Building

✓ Link building Methods

✓ Link building techniques

✓ Directory Submissions

✓ Google My Business SEO

✓ Social Bookmarking

✓ Social Media Engagement

✓ Classified Posting

✓ Press Releases

✓ Forum Submission

✓ Article Submission

✓ Document Submission

✓ Image Submission

✓ Infographics Submission

✓ Video Submission

✓ Podcast Submission

✓ Web2.0 Submission

✓ Question and Answer

✓ Local Business Listing

✓ Link exchange schemes

✓ Influencer Outreach

✓ Guest Author

✓ Competitor Links Analysis Tools

✓ Link checking tools

5. Server/Web Performance Optimization techniques

✓ SSL certificate/ HTTPS

✓ 301 Redirects

✓ Cloud-based Website Monitoring

✓ 404 Errors solutions

✓ HTTP requests reduction

✓ File compression

✓ Web caching optimization

✓ Code minification

✓ Lossy compression

✓ Database Optimization

✓ Web Font Performance Optimization

✓ Page Speed Analysis

6. Black Hat and Grey Hat SEO Techniques

7. SEO Auditing Tools

8. Assignments & Test on SEO

9. Implementation of SEO on a Live project

Search Engine Marketing (SEM)

1. What is Search Engine Marketing

2. Overview Google Adwords

✓ Account Setup

✓ Google Adwords (Old Version) & Google Ads (New version)

✓ Google Ads Interface

✓ Google Ads Recent Changes

✓ Google Ads Account structure

✓ Google Ads Ad formats

✓ Types of Google Ads campaigns

✓ Selection of goals

3. Search Network Marketing (PPC/Text Ads)

✓ What is Search Network Marketing?

✓ What is PPC marketing?

✓ Creating Search Network Campaigns

✓ Targeting Locations and Audiences

✓ Budget & Bidding techniques

✓ Ad Scheduling

✓ Ad Extensions

✓Ad Extensions

✓Sitelinks Extension

✓Callout Extension

✓Structured Snippet Extension

✓Call Extension

✓Message Extension

✓Location Extension

✓Affiliate Location Extension

✓Price Extension

✓App Extension

✓Promotion Extension

✓Automated Extensions

✓ Creating Ad group

✓ Creating Ads and Adding keywords

✓Ads Optimization

✓Keyword Match Types

✓ Search network techniques

4. Display Network Marketing (Banner Ads)

✓ What is Display Network Ads?

✓ What is Display Network Marketing?

✓ Objectives of Display Campaign

✓ Creating Display Campaigns

✓ Locations, Audiences & Demographic Targeting

✓ Topic based & Placement Targeting

✓ Creating Display Ads

✓ Custom Display ads

✓ Dimensions of Custom ads

✓ Responsive Display ads

✓ Dimensions of Responsive ads

✓ Gmail Display Ads

✓ Dimensions of Gmail ads

✓ Conversion Tracking

✓ Types of Conversions

✓ Website Conversions

✓ App Conversions

✓ Call Conversions

✓ Offline Conversions

✓ Display Remarketing campaigns

✓ What is Remarketing in Google Ads?

✓ Types of Remarketing Audience

✓ Website audience

✓ App Audience

✓ Customers/Convertors List

✓ Custom Remarketing List

✓ Creating Display Remarketing campaigns

✓ Remarketing Ads

5. Video Network Marketing (Youtube Ads)

✓ What is Video Network Ad?

✓ Connect Youtube account to Google Ads account

✓ Different types of video ads on youtube

✓TrueView ads (In-Stream or Discovery/In-Display) (skippable)

✓Pre-Roll ads (non-skippable)

✓Bumper ads (non-skippable)

6. Shopping Ads (Ecommerce Ads)

✓ What is Google Shopping Ads?

✓ Setup of Google Shopping Account

✓ Connect Google Merchant Center Account to Google Ads account

✓ Data feed Setup

✓ Types of Data feed & Properties of Data feed

✓ Creating Shopping Campaigns

✓ Creating Shopping Ad groups and Product groups

✓ Creating Shopping ads

✓ Google Shopping Bidding strategies

✓ Reporting and Analysis of shopping ads

7. App Promotions (App Installs)

✓ What is App Promotion marketing?

✓ How to Promote app installations on Play store or search network?

✓ How to get more installs through App Promotion marketing?

✓ Types of App Promotion campaigns

✓ Creating App Promotion campaigns

✓ Creating App Promotion Adgroups

✓ Creating App Promotion Ads

✓ Bidding Strategies

✓ Location & Device Targeting options

✓ Create Audience engagement for Remarketing

✓ Reporting

8. Smart Campaigns (Local Business Ads)

✓ What is Smart Campaign?

✓ How to setup Google My Business Account

✓ How to Connect Google My Business Account to Google Ads

✓ Types of Smart Campaign advertising goals

✓ Targeting Locations

✓ Targeting Keywords & Exclusion

✓ Ad Extensions

✓ Reports & Analysis

9. Google Ads Bidding strategies, Ads Auction, Ad Formats and Guidelines

✓ Bidding Strategies types

✓Target CPA (Cost Per Acquisition)

✓Target ROAS (Return on Ad Spend)

✓Maximize Conversions

✓Enhanced Cost Per Click (ECPC)

✓Maximize Clicks

✓Manual CPC Bidding

✓Target Search Page Location

✓Target Outranking Share

✓CPM Bidding (Cost Per Thousand Impressions)

✓vCPM Bidding (Cost Per Viewable Thousand Impressions)

✓CPV Bidding (Cost Per View)

✓Target Impression Share Bidding

✓ What is Ads Auction?

✓What is Ad Rank in google ads?

✓What is Quality Score

✓How to improve Quality Score in adwords

✓How Quality Score affects the Cost?

✓Improving Ad Relevance

✓Improving Landing Page Experience

✓Auction Insights Tool

✓ Ad Formats and Guidelines

✓Types of Ads

✓Expanded Ad Format

✓Responsive Ad Format

✓Structure of Ad

✓Elements of Effective Ads

✓Examples of Ads (Best & Worst)

✓Google Ads Guidelines

✓Copyrights & Trademark Guidelines

10. Google Ads Tools & Settings

✓ Account access

✓ Linked Accounts

✓ Billing Settings

✓ Billing Summery

✓ Performance planner

✓ Keyword planner

✓ Ad preview & Diagnosis

✓ Display planner

✓ Audience manager

✓ Bid strategies

✓ Quality Score and Its Importance

✓ Rules

✓ Scripts

✓ Conversions

✓ Tracking the Conversions for Multiple Product

✓ My Client Centre (MCC)

✓ Change History Tool

✓ Adwords Editor Tool

✓ Automate Tool

✓ Columns Customization

✓ Alerts Setting

✓ Filters

✓ Dimensions Reports

✓ Auction Insights Report

11. Yahoo Native Ads

12. Microsoft Bing Ads

13. Assignments & Exams

14. Live Projects on Google Ads, Bing Ads, Yahoo Ads

15. Certification

Social Media Marketing (SMM & SMO)

1. Introduction to Social Media Marketing

✓ What is Social Media Marketing & Optimization?

✓ Importance of Social media marketing for a business or company

✓ Setting up a Social Media optimization Strategy

✓ Different types of social media platforms

2. Facebook & Instagram Marketing

✓ Importance of Facebook & Instagram

✓ How to Create Facebook Business page

✓ How to Create Instagram Business account

✓ Competitor’s Facebook & Instagram Accounts analysis

✓ How to do Facebook Business page Optimization

✓ How to do Instagram Business account Optimization

✓ How to Create a Facebook Group?

✓ Facebook & Instagram Organic Reach strategies

✓ Increase Facebook & Instagram Engagements Organically

✓ How to build your brand on Facebook & Instagram

✓ Importance of Hash (#) tags in Instagram & Facebook

✓ How to use Stories in Instagram & Facebook?

✓ Live streaming in Facebook & Instagram

✓ IG TV in Instagram

✓ How to create a channel on IGTV?

✓ Integrating Instagram Business Account with Facebook Business Manager

✓ Facebook & Instagram Marketing or Advertising

✓Create Facebook Business Manager

✓Business Manager Overview

✓Set up a Facebook Advertising Account (Ads Manager)

✓Types of Facebook marketing objectives?

✓Campaign objective

✓Awareness

✓ Brand Awareness

✓ Reach

✓Consideration

✓ Traffic

✓ Engagement

✓ App Installs

✓ Video Views

✓ Lead Generation

✓ Messages

✓Conversion

✓ Conversions

✓ Catalogue Sales

✓ Store Traffic

✓ Campaign bid strategies

✓ Ad Set

✓Audiences: Locations, Age, Gender, Languages

✓Detailed targeting: Demographics, Interests, Behaviours

✓Connections: Facebook Pages, Apps, Events

✓Placements: Automatic, Manual

✓Budget & schedule

✓ Ad

✓Identity

✓Format

✓ Instant Experience

✓ Lead Form

✓Text & links

✓ Conversion tracking